I Recommend The Affiliate Code Video Course
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Archive for February, 2008

The big question on a marketers mind when starting an affiliate program is how much commission they should offer their affiliates. This is something that only the product owner can decide.

Before making the decision, take into account the type of product being sold and the program itself.

If offering a sales based program where affiliates earn a percentage of each sale, take a look at the costs involved in creating the product or providing the service to determine how much commission can be afforded.

Digital Products

For those selling a product with digital delivery, like an ebook or a recording of an interview, there is virtually no cost involved in the product once it is finished. In this case, a higher commission rate is probably more feasible and usually expected.

Physical Products

On the other hand, someone who is offering a tangible product, like a flyrod or a floattube, will need to do a little math in order to determine how much they can afford to offer. They will need to take into account the expenses of creating the product along with shipping the product to the customer. Once they know how much cost is involved and how much they really earn per sale, product owners can better decide how much they can afford to pay their affiliates.

Back when I first started selling on eBay I made some mistakes and had to suck up the loss until I corrected the problem with shipping cost. Fortunately I had only sold a few things before realizing I wasn’t going to be making any profit.

Pay Per Lead

If trying to grow your mailing list, take into consideration the option of implementing a pay per lead program. With this type of program, affiliates are paid for each subscriber they send the owner.

Know The Value of Your List

Those with established websites that have been tracking their sales may already know how much they are earning from their list. For example, if a mailing list has 1,500 people on it and earned $3,000 in sales through email marketing efforts, the earnings average about $2 per subscriber. This means the program could afford to pay affiliates up to $2 per lead and still break even. Of course, many affiliates may be happy to earn $1 per lead leaving the owner extra profits from your new subscribers.

For those without an established mailing list or are not sure how much they can offer affiliates, here is one option to consider. Set up a teleseminar that costs a nominal fee to register for, such as $1. This teleseminar can be on any topic associated with the product or website. For this one time, offer affiliates 100% commission (the whole dollar) for each registrant they refer. In return the product owner will be growing their own mailing list and won’t be out any profits.

Those considering what to pay their affiliates should also take a look at their competition and see what type of commission those are offering their own affiliates. Keep in mind that it is not necessary to match the commission rate. Instead, take a look at the amount of money they are offering. For instance, A $20 product with a 50% commission pays $10 and a $50 product with a 20% commission pays the same dollar amount. Since both of these products pay the same commission, the real question is figuring out which one will convert into more sales, as that is the one that will net the affiliate and the product owner more money in the long run.

If ever unsure of how much to offer, affiliate program owners should always start out a lower rate. No one likes to hear that their commission will be lowered, but if the time comes that the program can offer a higher commision, affiliates will be thrilled.

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Google SnatchDo you agree that traffic is the life-blood of your Internet business?

It’s simple, No Traffic = No Business = Empty Bank Account, right.

So how do you get traffic?

With joint ventures and affiliates you’re relying on someone else to get you the traffic. Your business (and the size of your bank account) is in their hands. Save JVs for down the road a bit, start earning first.

With hocus pocus SEO techniques, you’ve got to stay a step ahead of the search engines and without a lot of experience in search engine optimization all I can say is: Good luck with that.

With Pay-Per-Click, you’re p-a-y-i-n-g…
… through the nose…
… forever and ever.

Ouch.

Question: What if you can get INSTANT targeted traffic to every single one of your sites, courtesy of the search engines?

No, not Adwords that’s Pay-Per-Click and you’ll be paying through the nose forever, right. Leave that for later and you will see that’s it isn’t necessary to succeed.

You NEVER ever have to pay for this traffic.

There is a whole world of buyers out there looking for what you have to offer. And you don’t need to pay Google (or anyone) for them to beat a path to your website.

Think about it… you can actually earn 5 or 6 figures a year without spending a cent on advertising.

This means you can start earning NOW, without an investment.

And you can do this whether you have your own products, or you’re an affiliate.

It doesn’t matter. But what does matter is that YOU get the traffic you need to make your living online NOW, starting today.

No matter how much you’re currently spending on Adwords, it’s too much. Why PAY for traffic when you can get the same traffic for…
nada… zip… zero… zilch… diddly-squat… and don’t forget… FREE.

I may sound like I am down on Pay-Per-Click. Well I am when it’s not necessary to make money online.

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Benefits of Hiring an Affiliate Manager

If you have recently started an affiliate program and feel overwhelmed or perhpas you’re still thinking about starting one, but don’t have a clue where to begin, hiring an affiliate manager might be beneficial.

An affiliate manager is someone who can handle the tasks associated with running an affiliate program. Some of the more popular tasks an affiliate manager can handle include

  • marketing an affiliate program
  • answering affiliate questions
  • recruiting new affiliates
  • motivating current affiliates
  • creating new tools
  • resources to help with promotion and other various duties.

The reason I bring this up is because I have a friend and client that has a great ebook that earns him money every day but over the past 4 years he has not started an affiliate program. I am sure he could be rolling in the dough but he is hesitating. Too much on the go, perhaps an affiliate manager would be for him.

Of course, it’s not a neccesity to hand over all of these tasks. By outsourcing some of the tasks associated with running an affiliate program to an affiliate manager, the owner is then able to focus on the parts they really enjoy. For example, if coming up with contest ideas to motivate affiliates is something you love to do, keep doing it. Once you’ve came up with the ideas, then hand them over to the affiliate manager for implementation.

While being able to focus on the aspects of your affiliate program is a benefit of hiring an affiliate manager to some, other people enjoy the benefit of not having to do any of the work at all.

Many people start affiliate programs to increase their passive income by promoting informational products such as ebooks, special reports, and so forth. When hiring an affiliate manager to handle your affiliate program, you are able to sit back and let the business run smoothly while you do other things.

Another benefit to hiring an affiliate manager is that even though an affiliate program is new, the affiliate manger may have been working with affiliate programs for years. They may have the knowledge and experience needed. They can help walk you through parts of an affiliate program you may be unfamiliar with. An affiliate manager can also help make important decisions that can lead to the success of the program.

A well-rounded, highly skilled affiliate manager will know how to recruit new affiliate into your program. The more people promoting the products, the more successful your business will become.

An experienced affiliate manager will also be able to motivate current affiliates by creating fun contests, offering special incentives, and inspiring some friendly competition. When this type of energy happens, sales can sky-rocket.

Some people that sign up with the affiliate program will be brand new to the world of affiliate marketing. This doesn’t mean that they cannot be successful; they just need a little extra help in getting started. A good affiliate manager will know how to reach out to them by creating tools to train them and possibly doing some live training sessions over a conference call.

These are just a few of the many benefits that can be received by hiring an experienced and qualified affiliate manager. Take into consideration these things and talk with others who have hired an affiliate manager for more benefits to find out if it’s the right direction for your program.

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Make Money Online With eBooks With Resale Rights

I am sure you would agree that there are hundreds of different ways to make money online, yet so many would be marketers just don’t seem to be able to make money online. The Internet is a medium that is particularly suited to entrepreneurs and people who have the ability to recognize a consumer or business need and quickly move in to fill that need.

You can see how people like that could make boatloads of money, but what if you don’t fit that particular profile. In all honesty, if you don’t have that “killer instinct” or possess a great deal of creativity you can still earn a great living on the internet. How?? Market other people’s information through ebooks with resale rights or resell rights.

I know for a fact that people are constantly in need of information and most have an insatiable appetite for knowledge. They want to learn how to do things, but they don’t want to spend a lot of time on research and fact checking. Most are more than willing to pay for the information, especially if it can be provided instantly and reliably. There will always be a healthy demand for accurate information, and that’s precisely why ebooks with resale rights are such attractive products to marketers. These types of books will always have an audience, and I can sell them over and over again without ever running out of products of having to pay additional fees.

eBooks or electronic books are usually short manuals or guides that tell people how to do something. In fact, a significant number of these manuals contain the words “how to” in the title:

  • How to Sell Your Home in Less Than a Month
  • How to Build an Online Retail Business
  • How to Create a Website in an Hour
  • etc.

The text is very straightforward and doesn’t contain the usual fluff can be found in traditional books produced by large publishing houses. I could immediately see how that kind of information would be valuable to people, so I figured that purchasing and marketing ebooks with resale rights could prove to be a lucrative venture.

For those that have not gained the expertise yet or those that have no desire to learn more can do quite well at providing other people’s know-how. Overall, it’s just far more convenient to purchase ebooks with resale rights than to come up with something on my own.

If you own a website, you already have an excellent marketing tool at your disposal. All you have to do is purchase some ebooks with resale rights and then make an order page on your site. Then you can deliver the books to customers via a download on your website, through e-mail, or on a CD-ROM sent through the postal service. Even if you don’t have a website, you can still profit from ebooks with resale rights. You’ll just have to find other ways to market your books, such as auctions or online bookstores.

I like the ClickBank MarketPlace for finding the ebooks that match my blogs and websites. I find ClickBank can be tough to find the exact product I need so I started looking for a better way. That’s when I came across CB Engine. It does everything I need and shows me all the stats for any product instantly and without a headache.

You can purchase a domain name for under $10.00 per year at GoDaddy.com and you get really affordable hosting for your domain(s) with excellent support at HostGator.com. I have been through a number of hosting services and for the price HostGator can’t be beat.

It’s true that everyone can make money on the Internet. All you have to do is find a product that people want and that you can gain access to. Ebooks with resale rights might be just the thing you’re looking for in order to break into online marketing, so check out some titles today.

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Don't Quit Your Day JobReason Why You Just Might Want To Quit Your Day Job To Work From Home

Things are a bit competitive and my co-workers are passive-aggressive back stabbers with one goal in mind, claw your way to the top.

The commute is an hour each way. This gives me plenty of time to accumulate reasons I don’t want to work outside my home.

You keep thinking you have 20, 30 or 40 years of doing the same thing day in and day out before you retire, with little room for advancement.

It just sounds so much better than working outside the home.

Don’t Quit Your Day Job, YET!!

Before you dump that day job though you need to be prepared for what’s a head of you. The first thing you do is study some useful work at home tips.

Researching before brainstorming a plan will help you beat the odds as most new marketers don’t plan at all, instead they tend to jump in with both feet and closed eyes.

Once you have starting earn more than you earn at your current job you can start thinking about leaving.

USE An Existing Model For Success

There are thousands of ebooks available today that were created by very successful marketer, who by the way have done most of the leg work for those that followed. Study them and apply what they did for success.

It’s all about action steps. So many start and then wait for the money.

Imitate those successful marketer and you will find success. Skipping steps however may cost you dearly so be sure to stay on track and take action.

Having A Game Plan Planned In Advance

I started off my online marketing with a blindfold on and was doing it just so I wouldn’t have to ever go working for someone else ever again. My time would have been better spent researching.

What do you want from your business? Well don’t just tell me, write it done in point form for now but be sure you write it out in great detail. Your mind is a wonderful tool but it needs details to work things out.

Be very visual, include images in your goals. A picture is worth a thousand words and speaks volumes to the mind.

So, make the lists complete with ideal outcomes, and as well, include things, people, and events or incidents that should be anticipated…and have a back up plan.

I worked 7 days a week, pretty much all day and all night. My friends that started at the same time gave up shortly but I kept on digging myself in deeper and deeper.

I had no back up plan when I start, heck I didn’t even have a startup plan so I had a heart attack and basically started all over two years later.

Note: Now I work 5 days a week and I am done by noon each day. That way I have time to enjoy the money I earn online and the hobbies that earn me that income.

I Started In Debt And Broke.

From my years of experience at ways to fail my first suggestion is don’t start until you have some money to invest and don’t quit your day job until you have all your expenses cover, insurance included.

If it wasn’t for my wife I would have been sunk long before my health gave out.

I did quit my job way too early but with really good reasons. That of course if no excuse for not getting another job until I was ready. I paid dearly and so did my family.

If I had done things right I would have waited until I was earning enough to replace my income. I would say that would have been a minimum of a year building content, business relationships and friendships.

Start A Ritual But Don’t Dig Yourself Into A Rut

First I am an early riser. I am always up at the crack of dawn and I don’t even use an alarm clock. I don’t even have to have windows, my brain just wakes me up at dawn. Must be all the fly fishing I do.

I get up, put the coffee on, decafe for me please, take the one minute commute to my home office to start the computer, then visit the bathroom to freshen up so when my wife gets up it’s all hers. From the bathroom I go get my coffee and then off to get rid of any spam that my filters don’t catch. My day has officially started.

I don’t work in my PJs or in just my underwear. I like to be dressed and ready for action.

I Have To Have Rules To Work

Or maybe I should have said my family have to follow some rules so I can work. I get easily distracted and lose my train of…

Because I work from home my wife and son thought they could just come in my office at any time. Well I put up with it for months until one day I just snapped. Well okay I didn’t snap but I was firm.

No more visiting the office during working hours.

My wife was on board immediately and apologized for not thinking. My son on the other hand took a little longer but all is well.

Conclusion:

The past two years of working from home has been more awesome that I can express. BUT…

I started more than 6 years ago so I wasted the first 4 years.

Two years were gone while I was spinning in circles getting more and more frustrated. Then BAM!! my heart exploded.

The next two years were spent trying to recover from the damage I caused myself. Although in that time I did start learning how I screwed up so bad.

Perhaps it was so you won’t.

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Tips for Organizing Your Workspace

The mind can be cluttered the same way your office space can be cluttered. I know because I tend to work in an unorganized space most of the time. I do know where everything is but I am sure it has to be hard on my old mind.

Organization is essential to productivity. The less time you have to spend searching for the things you need, the more time you have to concentrate on getting your work done.

While keeping your files organized is of great importance, it is also vital to keep your workspace organized. A neat desk that has a place for everything and everything in its place helps you work more efficiently. It can also reduce stress, and a well-organized desk makes a better impression on clients.

Different people have different ways of organizing. But there are some things that we could all benefit from keeping in mind.

1. Small compartments are great for items like paper clips and staples. There’s nothing worse than having to dig around in a drawer for one tiny yet vital object. Some desks have compartments built in. If yours doesn’t, you can find trays with compartments for small items in most office supply stores.

2. Supplies should always be close at hand. Pens, staplers, sticky notes and other things that we use regularly need to be where we don’t have to look for them. A shelf or drawer just for this purpose would be ideal, but keeping them in a designated corner of the desktop will do if necessary.

3. Keep paper to a minimum. Storing documents electronically is not only good for the environment, it also reduces clutter astronomically. Organizing computer files is just as important as keeping paper files in order, but it is often easier and always requires less space.

4. In and out boxes or baskets are a great way to organize papers and files that you need close at hand. It’s fine to “think outside of the box” and use these in ways that best suit your needs. It’s your workspace, so the key is to organize things in a way that makes sense to you.

5. Things that you are finished working on do not belong on your desk. Filing them away will reduce clutter and confusion.

6. A trash can should always be within easy reach of one’s desk. If there’s no trash can nearby, it’s much easier to accumulate unwanted and unneeded items.

Keep in mind that organization is highly subjective. If you gave five people the same items to organize, each person would have his own unique way of organizing it. Neither way is wrong or right. As long as the person using the items is able to find what he needs quickly and easily, that is what counts.

Getting organized allows us to make the most of our time. By following some simple guidelines and coming up with an organizational system that works for us, we can get more done with less effort.

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SEO Elite by Brad CallenTime spent learning how your competitors make money online is probably the best investment of time your online business can have. The only thing with search engine optimization is the time it can take, especially if you are a newbie. But, there are ways to speed things up.

I use SEO Elite by Brad Callen to do most of my search engine optimization research. The thing with SEO is that when you start creating multiple sites things can get a little stressful, after all there are only 24 hours in a day, right.

Knowing what your competitors are doing and how they are doing it can put you ahead of most of your competitors because they don’t have the time or tools to keep up. The more things you learn about your competitors that more ways you have to catch up and fly-by.

 

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Setting goals is an important step when you are going into business. Setting goals helps you focus on what you want to achieve and motivates you to do what it takes to succeed. Reaching your first business goals is truly something to be celebrated.

Once you’ve reached your goals, what’s left to do? Make new ones! Goals are most effective when they are continuously updated. They motivate us to keep challenging ourselves and achieve higher and higher levels of success.

How to Set Effective Goals

Some small business owners make the mistake of setting goals that are too vague. While vague goals are more attainable, they do not provide the motivation that more specific goals do. For example, you might set a goal to have higher sales this month than you did last month. Whether your sales are ten cents or $1000 higher, you will have achieved your goal. But which one would be more preferable?

The best goals are ones that are measurable. The measurement doesn’t necessarily have to be monetary, though. It could be a percentage that you would like to increase your profits by next month, or a number of website visitors or mailing list subscribers you would like to reach in a certain amount of time.

Don’t Get Stuck in Your Comfort Zone

It’s a great feeling to meet your goals. It’s even better to meet them consistently. But if you are exceeding each and every one of your goals, it may be time to aim higher.

Failure is so scary to some that they set goals that they have a good chance of attaining instead of ones that might not materialize. But by doing so, they don’t motivate themselves as much as they could. And that may lead to not working up to their potential.

Instead of setting goals that you know you can achieve, consider stretching yourself a bit. Starting out small is fine if it makes you more comfortable. If you meet the slightly loftier goal, make the next one a little more ambitious, and continue this pattern with each goal that is reached. Before you know it, you will be in awe at what you are achieving!

Set Aside Time for Goal Setting

Running a business is hard work, and it’s not uncommon to get so caught up in day-to-day operations that we forget to make goals. But by skipping this crucial step, we miss out on an opportunity to evaluate how we are doing and give ourselves new things to aim for.

Setting aside a time to determine our goals is well worth the effort. Adjusting long-term goals and setting short-term ones at regular intervals is time well spent. A good time for goal setting is at the beginning or end of each month. But if those are busy times for you, choose a time you will find easier to stick with.

Setting new goals should be an ongoing process for every business owner. It is important to reward yourself for reaching goals, but it is equally important to continue to set new, higher ones. The more goals you reach and the higher they are, the more you can reward yourself.

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Creating Back End Offers On Affiliate Sales

Creating an affiliate program is a great way to sell products. Affiliates are a commission-based sales force and are only paid when their efforts result in a sale. There’s no reason to stop at one sale.

Back end offers provide the potential for greater profits and higher customer loyalty. They are good for both the affiliate and the merchant. Presenting customers with relevant back end offers can turn one sale into two or more.

What Is a Back End Offer?

Back end offers are offers made once a customer has completed his order. The offer could be for any other product but in most cases the product offered is more expensive than the one originally purchased. The product offered should be targeted to customers who would buy the front end product but it should be different enough that the customer will find added value in it.

Back end offers can be made immediately after the original sale or some time later. Those made immediately after the sale often trigger impulse buying. Some customers prefer to wait and see how they like the original product so there is the potential for later sales as well.

Incentive Offers

Offering price cuts or other incentives can increase back end sales. You could offer a time-limited discount that is reserved for those who purchased the initial product. Throw in free bonuses such as eBooks or audio recordings. Give the customer a gift certificate or coupon for buying, opening the door for more sales in the future.

What Products Are Best for Back End Sales?

Many marketers use the technique of having affiliates promote an item with a low price, such as an eBook, then offering items with higher prices with each additional item purchased. For someone who buys that eBook offer a related software program. If they purchase that, then offer them a site membership with a monthly fee. Those who purchase that could be offered the opportunity to attend an in-depth seminar.

It is usually best not to offer that many products in one sitting. Offering an additional product after the initial purchase and one more after that will probably be enough for any customer. You should have his email address after that many purchases and you can send additional offers to his inbox.

Back end offers are a great way to increase your profits. They also give affiliates more incentive to promote the front end products because of the potential of additional commissions. Even if the customers don’t buy the product offered right away, if they are happy with the original product they might come back later.

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Smorty Connects Advertisers With Bloggers

If you are a blogger like me your goal is to share content and make money online. I currently have more than a dozen blogs and part of my income is from the site reviews I do on related topic sites.

I write reviews on products, services and websites for free just to have great content but with Smorty you can write reviews and earn more money from your blog.

The fact that approved reviews are paid out weekly.

I submitted multiple blogs and I get review campaigns that apply to more than one blog so I just re-write that review enough to make them unique and get paid multiple times, once for each blog.

Of course you may get some advertisers that want you to review something that doesn’t apply to your blog or that you don’t care for. That’s easy, just decline the offer, just that simple. You never have to blog something you don’t agree with.

The reviews I have put through to this point have all had a word count requirement of between 200 and 400 words but I have a hard time keeping it that low. The point is you are not required to write a novel. It will vary with the amount you will earn per post.

When I create a blog I do so with making money in mind. That is why I am online. I earn money online so I can enjoy my hobbies and lifestyle. I make my blogs the best I can by creating great content that is beneficial to others.

By creating a blog that has content worth reading you will most likely be accepted by Smorty. Their requirements are minimal, check out the Smorty FAQ to see for yourself.

If you like to express you opinion then Smorty may just be the advertising network for you and you get paid to blog.

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