Looking to work at home and make some extra income from the Internet? I’ve been doing just that for almost a decade now and it’s so rewarding, when done correctly.
My wife and I have found online marketing to be an awesome way to work at home part time and earn money to keep us ahead of the cost of living these days.
We reside in Canada’s east coast province of New Brunswick and I do business with people from all around the globe.
I began my online business pretty clueless about marketing online so I had to learn it all from scratch.
Note: I tried to make a go of it without learning but that left me broke, frustrated and a bit angry as I had heard it was easy to make money online.
Long story short I learned what I needed to know to start getting the free search engine traffic that makes me money today.
So the best advice I can give any newbie marketers is to invest the time learning how to make money online, before all else.
Your goal should be to find a niche you can make money in and today that takes a bit of research.
1. Start By Finding A Niche You Can Profit In
If you just jump into online marketing you will most likely go after a market that has way too much competition which leaves most new markets lost once they realize they aren’t making money.
This is wher Amazon comes in.
Amazon sells just about anything and everything you could imagine but they also have an affiliate program which will allow you to promote products from Amazon.
Joining the Amazon Affiliate Program
gives you an unlimited supply of products to promote. You just need to find the products you can make money with. So let’s get on with it then.
Amazon makes it easy for marketers like you and me to find the best selling products to promote. They give you a lot of details and stats to help you make the right decisions.
Finding Profitable Niches In Amazon’s Bestsellers
In my opinionAmazon.com
is one of the best places to research profitable niches for money making products, without taking hours or days of your time.
The time you save can be put to good use creating websites and content to feed the search engines which will be sending you target traffic which converts to income for you.
Start by opening Amazon.com in your web browser where you should see a list of categories on the left of the page.
You will also see a search box with a drop down list of categories. So now it’s time to find a product to promote.

Choosing A Category
If you mouse-over the categories on the left you will see the sub-categories appear to the right. At this point you would click the category your interested in at this moment.
If you wish to be a little more specific you can use the search box to find products.
First you can either search all departments or categories. I always find it’s better to click the drop down and choose a category first.
One you have your category just type in what you’re looking for in the search box and hit Enter or click Go to the right.
It’s spring here in New Brunswick, the birds are singing and I’m thinking about gardening so let’s use gardening as my example. I’m curious about what books to promote on gardening.

A really cool feature is the suggestions list that appears as you type your keyword in the search box. It instantly gives me more ideas.
I like the phrase gardening for dummies so I am going to look further into this.
Oh brother there are more than 150 books on gardening for dummies to choose from. Which is the best choice for me??
Sorting Your Amazon Search Results
Notice near the top right there is a Sort by drop down list, most likely sorted by relevance at the moment.
Click the drop down and choose bestselling and allow your page to be sorted by best sellers. How cool is that?
Once you have the column sorted by best selling you can startFrom here you can start looking at your choices from top to bottom. The best sellers now start at the top.
Evaluating Best Selling Products
BestSelling – Sorting by the best selling products is a great way to get the products that don’t sell as well out of your face so you can pay attention to the listings that will help you make more money.
Star Rating & Customer Reviews – Checking out what others think of the product will give you a good idea of what to focus on.
Mouseover the stars and a pop-up will show you how many votes this product has. How many for each star actually.
Next click the link to view all the reviews so you know what people are saying about the product, both positive and negative reviews.
I like to read the reviews so that I find more content and helpful phrases I may not have thought of.
Using Google’s Free Keyword Tool
I like using Google’s keyword tool to find relevant words and phrases based on a keyword of my choosing. But instead of typing in a word you can actually have the keyword tool scan a URL for keywords.

Copy the link, also known as the URL, for the Amazon page your looking at.
Usually I just right click the address bar and copy it to the clipboard.
Next I open Google’s Free Keyword Tool and enter the URL into the website text box and click search.
You can easily locate Google’s Free Keyword Tool by searching Google for that phrase. It’s always been the #1 result so it’s easy to find. Just be sure to bookmark it for later use.
Most Competitive Search Results

When you’re looking in the Competition column you’ll see a bar with varying amounts of green indicating the amount of competition for that keyword phrase.
Less green means less competition.
Each column is sortable in ascending or descending order.
Beginner’s Take Note: Competition is good but too much competition could mean it will take you too long to rank for the phrase so you won’t be making money any time soon.
For now just concentrate on phrases with less competition. Of course you need some competition or there is likely no money to be make with that phrase.
I like to use the more competitive phrases as my secondary keywords so that I might eventually rank for them. I do concentrate most of my focus on keywords I can rank for.
Broad Vs Exact Searches
When you look at broad match results you need to know the words in the phrase can be used in any order so to get a more accurate view I suggest you set the Match Type on the left of the page to Exact.
Global Searches Per Month
You can sort this column ascending or descending like the others. This way you can see the largest number of searches to the lowest number.
I seldom use the most searched phrases in my niches as my top keywords. They usually just have way too much competition.
Instead I will go down through the list and choose phrases that run in the middle somewhere. Maybe somewhere between 1000 and 10,000 searches per month.
Battling for the top phrases isn’t my idea of fun and it wastes my time so I don’t.
Instead I use the keyword phrases the bigger players ignore due to low amounts of traffic and make money now. However I still do use top phrases as second and third level phrases for future ranking and income.
Note: I already have some sites ranking for phrases I couldn’t be found for just a year ago. One site went from a couple hundred unique visitors a day to over 1000 which shot my income sky-ward.
I do hope this article, Finding A Profitable Niche Using Amazon helps you. If so please leave a comment and share your thoughts.
Manually finding keywords that make money is how I started but as soon as I stated making money I began looking for software that would speed the entire process up.
The software I use today is Keyword Elite . Take a moment and check it out as it has allowed me to do so much more research but much faster. Now I am able to run more websites without any more work.