Earn More Money With These Free Webmaster Tools From Google
- Image by Getty Images via Daylife
If you’ve been in the Niche Marketing field for any length of time, then you’ve seen all the advertising landing pages telling you about some Internet Marketing software that will make you a million dollars in a week. Or some marketing b.s. like that.
I’ve worked in the Internet Marketing field for nearly 9 years and in that time, I’ve seen all kinds of software that promised to help me learn how to make money online. I’ve used a lot of software designed to make me money over the years. Some I bought, some was sent to me to try out by the designers. There were only a few that I would have paid money for. The truth of the matter is, you don’t need a lot of software to be a successful Internet Marketer. I make a lot of money using free software available to anyone.
In fact, Google has some free tools that are better than a lot of the software on the market today. If you don’t want to shell out big bucks for software, give these free tools from Google a try.
Google Trends is a service from Google I use all the time to spot hot trends. Google Trends is designed to track hot trends in web searches. Google Trends tracks all searches that are performed on Google and list the most popular.You can go back over time to see what people were searching for on a particular day as well. It doesn’t take a smart Marketer long to figure out how valuable this service is.
The second tool is one that is the most important one in my opinion if you want to make money online. It’s the Keyword Research Tool from Google. Any Niche Marketer worth his computer knows how important this tool is. The Google Keyword Tool will show you how many times in the previous months a keyword or keyword phrase has been searched for. After finding some hot trends with Google Trends, I use this tool to see how many searches there have been for the terms. This tool will also tell you how much per click advertisers are willing to spend. This tool is one that most people who make money with Adsense use.
The next free service you should look at is Google’s Webmasters Tool program. You’ll have to have a Google account in order to use this program. Whether you have a blog or traditional website, this tool will come in handy tracking your rankings. The Webmaster Tool will show you which keyword or keyword phrases you rank for and what percentage of traffic that each of the top 20 search terms for your website is getting. It also shows you how many backlinks your website has.
Google Analytics. Unlike Google’s Webmaster Tool, Analytics digs down deep to show you detailed information about your website. Although too long to list here, Analytics is a full scale analysing program that gives you important data about your website. Just some of the features of this tool include; telling you where your traffic is coming from, which keywords they’re using to get to your site, how long they stay on your site, which pages they visit, whether or not they are returning visitors and which keywords covert better than other ones. This is critical in tracking the effectiveness of your advertising and backlink campaigns.
This destroys the myth that you need high dollar software to make money on the Internet. With these free tools from Google, there is no need in spending a lot of money on other programs. You can take the money you save and outsource some of those boring chores of Internet Marketing that you hate to do, like writing articles!
