article-marketing-tipsOkay, don’t call me but please write two articles but make them slightly different yet use the same keyword phrases. Always write at least two articles on the same keywords.

Don’t Over Use Your Keyword Phrases

Note: Most newbies to writing articles for article marketing tend to over use their keyword phrases. This can cause more problems than it’s worth. The main problem being keyword stuffing penalties.

Example: If I write an article of about 300 – 500 words I will use my keyword phrase 3 times. Once in the title, of course, the first paragraph and then again close to the end of the article.

Funny Keyword Stuffing Memories

As I was sitting down to write this article I immediately started to laugh as a memory of one of my clients came to mind. A client that did more keyword stuffing than I had ever seen, before and since.

John is one of my web design clients but this was about 5 years ago, maybe a little longer.

John wanted to start a web site and gave me a call. He had heard of me through friends. Gotta love that word of mouth marketing.

John was very new to the internet, from the business point of view and didn’t know anything about having a web site other than he wanted a presence on the net.

I explained to him about using the keywords that his best customer would use to find what he was promoting.

Well when he sent back his first draft for his main page he had stuffed three keyword phrased into each and every sentence. Not just paragraphs, sentences.

I waited about a half hour, after I stopped giggling every time I looked at his content and then I called him and explained his error. Once he realized what I meant and what he had done he started laughing, which broke me right up.

Now his site is great and he gets lots of customers and business.

Glad I was there to guide him but not everyone has a guide that will help them out like I did. So just remember that you can easily over-do it with keyword use.

Why Write Articles in Pairs?

If you want to attract visitors to your site then you need to get the word out and I have found no better way than to write articles. One for my blog or web site and another for article directories.

First pick the keyword phrase you want to focus on for this article and then write the second article using the same or very similar keyword but they have to be different so they don’t get classified as duplicate content.

Put the first article on your site first, this is so you have something to link to from your second article which you will publish on EzineArticles.

I publish to EA as the first article directory because they seem to be the pickiest and will not publish duplicate content.

Once I get my article published on EA I will modify it slightly and start publishing to other article directories.

Note: I only publish to article directories with a PageRank (PR) of 4 or higher.

If I am going to spend my time writing articles to get attention I don’t want to bother with article directories that have little or no PR. Focus on the places that will get you the most action from Google.

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