The future of publishing nonfiction ‘How to” eBooks is at a turning point. The industry will drastically change over the next few years. This change will be brought about through the use of better niche finding tools and the ability to monetize the new mini-web site model or so called landing page.

Most of these answers can be found in the form of an ebook. If you are unsure what an ebook is, it’s a book written by somebody and is then converted into a pdf format. PDF’s are used to read ebooks from your computer.

Like a physical books, ebooks the majority of the time come with a 3d virtual book shaped cover. An ebook cover’s sole purpose is to showcase the ebook and what it’s all about. Ebook covers are also used for advertising and the promotion for the purpose of increasing the authors sales of their ebooks.

The New Paradigm

The new paradigm will open thousands of smaller keyword based markets for eBook publishers. Although these new markets will be smaller in size and not likely to produce 21 million in sales in twelve months, the smaller size will allow the publisher to “own” their keyword space; thereby avoiding the necessity to use expensive pay-per-click services. Consequently, although the total revenue from smaller markets may be less, profitability will be higher since pay-per-click programs will not be needed. In addition, the smaller size markets will necessitate additional eBooks be published to generate world class revenue growth. So, more eBooks sold into smaller markets equals’ higher profitability.

To create a world class financial performance using the old model you needed a “hit” eBook. By definition, hits have a low probability of occurring. The new approach reduces this risk by spreading out the earning potential over many eBooks which are sold into smaller markets improving the possibility of consistent and higher profitability. It is generally accepted, that relevant content on your web site combined with a good linking programs will lead to being placed on the first page of Google’ search results. This is what we mean by owning the keyword. If you can attain first page placement, no need for a pay-per-click program, since your site is already on the first page of the search results. Problem is how much content and how many links do we need to get first page placement? Tools are now available allowing us to make these types of judgment calls.

However in today’s world of technology the ebook cover designs now look more like a realistic book cover. Almost if not all graphic designers now design ebook covers using action scripts in conjunction with Photoshop.
There are now dozens of action scripts that can design covers ranging from hard and soft cover ebooks, software boxes, cd and dvd cases to even paper bags.

Before you get an graphic designer to design your cover, like with most other purchases of any kind, you should do some kind of research when choosing your graphic designer.

So why was I at this local business social event? I take my own advice. I have a vibrant social schedule that has me interacting with other business leaders as well as with my friends and family. I’m living proof that you can run a highly successful eBook business from home

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Filed under: Clickbank • ebook review • ebooks

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